Irresistible Consulting Moments

7 Essential Rules for Consultants’ Emails

Quick quiz! Which of the following is more useful: reading about how consultants should write emails, or listening to a flight attendant instruct you in buckling a seat belt. You’ve practiced both activities roughly a jillion times. But even if you’re strapped in tight, chances are your emails need some help. Consultants mess up emails all the time and, as a result, dampen their odds of winning business and delighting clients. […]

By | 2017-12-26T23:03:56+00:00 December 27th, 2017|31 Comments

How to Write a Truly Great Business Book (Tip #5)

Writing (and publishing) a book can confer myriad benefits on your consulting firm. More publicity, more inquiries from clients, more projects, higher fees. A great book multiplies those benefits and can lift you and your consulting firm to the next level of success. But how do you write a great business book? […]

By | 2017-11-28T18:22:58+00:00 November 29th, 2017|18 Comments

The Perfect Consulting Deliverable

Every time you reach a consulting project’s milestone you’d like your client to be so delighted with your deliverable that they leap with joy, slather you with praise and immediately investigate whether your results can be immortalized in a Taylor Swift song. How do you craft a consulting deliverable that compels such love? […]

By | 2017-11-16T16:04:15+00:00 November 15th, 2017|31 Comments
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