Sometimes we consulting firm owners make assumptions and those turn out to be wildly inaccurate. Like thinking our most recent project applies to the next client, presuming an uber-complex analysis takes only three days, or figuring no one will notice if we swap the chocolate covered cherries with brown marbles.
In my case, I made an assumption and I was wrong.
I have generally assumed that smart people like you who peruse the articles on this site have already read The Irresistible Consultant’s Guide to Winning Clients.
Apparently, for about half of you, that’s not true!
(I mean for half the readers that’s not true, not that half of you, personally, has not read the book or that you read half the book or that you half read the book while simultaneously watching reruns of The Simpsons.)
So, I’ve happily traipsed along, penning articles and referencing things like “Right-Side Up Thinking,” “Impact,” “The Context Discussion” and other terms that are explained in the book, thinking everyone here already knew what those meant.
Wrong. Wildly inaccurate assumption.
If you’ve already read the book, I apologize for a post that added no direct value to your firm. The indirect value is this: when more people share your understanding and language about how to succeed in consulting, the community expands with more people who can share relevant insights with you.
If you haven’t read The Irresistible Consultant’s Guide to Winning Clients, I apologize for assuming you had and for including terminology in my articles that may have made no sense to you.
If you haven’t read the book, read it now. Spend the few dollars and put it on the top of your list. I promise you’ll enjoy it and it will help. It’s available on Amazon.com and at most other booksellers.
If you have read the book, post a short comment below telling non-readers why they should pick it up or why you liked it. What you say to non-readers holds much more weight than what I say.
And yes, I cleverly timed this confession to appear while I’m on vacation, so I could hide (for a few weeks) from the fallout. Thanks in advance for your indulgence on this one.
Text and images are © 2022 David A. Fields, all rights reserved.