Season 3 Episode 3

How to Enter and Succeed in a Field Where You Don’t Have Deep Expertise (Yet)


If your target market is no longer buying, your firm may have to pivot. Great idea in theory, but how do you do it? Zo Ratansi, founder of Sixsense Strategy Group has mastered this skill and put it to good use in building a successful boutique consulting firm, so I tapped into his wisdom to help you when you need to pivot your firm.

Get this Episode’s Free Prize!

The Left Turn Done Right

More Information on this Episode’s Guest

For more information about Sixsense Strategy Group, visit their website.


In the CrackerJack Consulting Podcast, you’ll learn tips, tools and best practices for running a more successful, boutique consulting firm, based on the wisdom of people who’ve actually been there, and done that.

This episode includes a prize—a practical, tactical tool that will help you build your firm.

Pro tip: Listen to the very end of the episode!


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